Our Staff at BrightStar Care® Provo

Ashley's professional path has been both diverse and impactful. After four years of service in the military as a Marine, she went back to school and studied to become a nurse. Her experiences before the military and while she was in nursing school, working in healthcare facilities, and a stint in county healthcare during the COVID-19 pandemic, all played pivotal roles in shaping her path to entrepreneurship in the healthcare industry.

A Desire to Make a Difference

Ashley's motivation to explore home healthcare businesses was deeply rooted in her experiences as a nurse. While working in skilled healthcare facilities, she witnessed firsthand the care that healthcare agencies provide, which enticed her to step in and be the change communities and families need. However, these experiences left her yearning for the opportunity to make an impact on a broader scale.

"As a nurse, I realized that I was helping and could make a difference, but not a huge one as just one individual," Ashley reflects. "However as a business owner, I could amplify that impact by setting higher standards and expectations for the care provided."

Ashley wants to start training employees and setting a higher standard of care. Her desire for meaningful change and her passion for nursing ultimately led her to start exploring franchise opportunities in the healthcare sector.

The Spark of Entrepreneurship

Ashley's journey into entrepreneurship was a shared dream with her husband, Cody, whom she met during her military service. Both of them shared a strong desire to become small business owners, and as Ashley ventured further into the field of nursing, their interest in healthcare-related entrepreneurship deepened.

When she moved into staffing during her experience as a nurse, she started researching different healthcare agencies and discovered that the BrightStar Care franchise brand aligned perfectly with her entrepreneurial vision.

"When I heard the BrightStar Care CEO, Shelly, speak for just ten minutes, I was sold,” Ashley recalls. “Their commitment to a higher standard of care and the level of support they provide to franchisees really set them apart from the rest for me."

As a recognized leader in home healthcare, BrightStar Care franchisees get access to a premier name in the industry and marketing support that will ensure their business is seen. BrightStar Care agencies are required to pursue Joint Commission Accreditation and we are proud to have achieved and maintained this designation. BrightStar Care has been awarded the Enterprise Champion for Quality Award for 11 consecutive years by The Joint Commission for our efforts in providing a higher standard of quality care.

"BrightStar Care's reputation, exponential growth, and extensive reach in clinical care and national accounts made it clear that this was the franchise to be part of,” Ashley affirms. “Their standards align with my vision of delivering exceptional care to those in need."